Last updated: 10 November 2026
Natifi (natifi.app) is run by Everbloom Services Pty Ltd (ACN 664 398 074), a company based in Victoria, Australia ("we", "us"). This policy explains what we collect when you use Natifi, why, who helps us run it, and the choices you have. If you have a question, email hello@natifi.app.
Information you give us
Information created when you use Natifi
Information from other services
We don't sell your personal information, and we don't use it for advertising. We don't send marketing newsletters. If we ever do, we'll ask for your consent first and every email will have an unsubscribe link.
Sentences you submit to "Make it natural", practice checks and the free try-it box are sent to Anthropic's Claude to create natural rewrites, hints and explanations. We send only what's needed to answer. Anthropic's commercial terms don't allow it to train its AI models on the content we send.
Lesson audio for the Challenge and role-play scenes is recorded in advance from Natifi's own scripts using ElevenLabs. None of your text is sent to ElevenLabs. The Listen button for your own sentences uses your browser's built-in speech feature, so that text is spoken on your device.
AI can make mistakes. If an answer seems wrong, unkind or unsafe, tap the flag to report it. Reports are seen only by the Natifi team.
You can try Natifi on our home page without an account. To limit each visitor to 3 tries a day, we store a one-way scrambled code (a hash) made from your internet address. We don't store your sentence or your internet address itself.
We share information only with the service providers we need, and only for the purposes above.
| Provider | What they do for Natifi |
|---|---|
| Supabase | Database, sign-in and file storage (United States) |
| Lovable | Hosts the Natifi website and app |
| Anthropic (Claude) | Creates rewrites, hints and explanations |
| Stripe | Payments and subscriptions |
| Resend | Sends account and onboarding emails |
| "Continue with Google" sign-in | |
| ElevenLabs | Creates lesson audio from Natifi's own scripts |
We may also share information if the law requires it, to protect people's safety, or as part of selling or merging our business. In that case we'd tell you before your information came under a different privacy policy.
Natifi's database is in the United States, and our providers may process information in other countries where they operate. When your information leaves your country, we rely on these providers' contractual and security protections, such as the European Commission's Standard Contractual Clauses where they apply.
We keep your information while your account is open. When you delete your account, we delete your profile, sentences, saved phrases, conversations, progress and reports from our database straight away. Copies can remain in our providers' backups for a short time before they're overwritten.
Some records are kept longer because the law or security requires it. Stripe keeps payment records for tax and accounting. We keep a log of actions our team takes in the admin area.
All connections to Natifi are encrypted (HTTPS). Your data is stored in a database that only lets your own account read it. Your plan and Challenge progress can only be changed by Natifi's servers, not from your browser. Our admin area needs two-step sign-in. No system is perfectly secure, but we work to protect your information and will tell you and the relevant authorities about a serious data breach as the law requires.
Wherever you live, you can:
Email hello@natifi.app from the address on your account. We'll reply within 30 days. We may need to confirm it's really you first.
Australia. We handle personal information in line with the Australian Privacy Principles. If you're unhappy with how we've handled a complaint, you can contact the Office of the Australian Information Commissioner (oaic.gov.au).
European Union and United Kingdom. Under the GDPR and UK GDPR, Everbloom Services Pty Ltd is the controller of your information. We use it because it's needed to provide the service you signed up for (contract), to keep Natifi secure and improve it (legitimate interests), to meet legal duties such as tax records (legal obligation), and, where we ask, with your consent, which you can withdraw at any time. You can complain to your local data protection authority.
California. We don't sell or share personal information for advertising. You have the right to know what we collect, to delete it and to correct it, and we won't treat you differently for using these rights.
Natifi is for adults aged 18 and over. We don't knowingly collect information from anyone under 18. If you think someone under 18 has an account, email hello@natifi.app and we'll delete it.
If we change this policy, we'll update the date at the top. If the change is important, we'll also tell you by email or in the app before it takes effect.
Everbloom Services Pty Ltd (ACN 664 398 074), Victoria, Australia. Email: hello@natifi.app. Website: natifi.app.